Style Guide

Core PANTONE Colors

PANTONE REFLEX BLUE C Primary Blue

#001e87 RGB 0, 30, 135 PF368 FuFu

PANTONE 286 C Secondary Blue

#00369d RGB 0, 54, 157 PF366 FuFu

PANTONE 296 C Tertiary Blue

#001B2D RGB 0, 27, 45

PANTONE 801 C Bright | Outlines

#0096cc RGB 0, 150, 204

PANTONE 4289 C Grey | Outlines

#969798 RGB 150, 151, 152 PF485 FuFu

PANTONE BLACK 6 C Dark | Outlines

#0d1922 RGB 13, 25, 34 PF900 FuFu

PANTONE 11-0601 TPX White | Outlines

#eef1f2 RGB 238, 241, 242 PF800 FuFu

Divisional Colors

River Ochre

#cc7722 RGB 204, 119, 34

Air Sky Blue

#87ceeb RGB 135, 206, 235

Valley Forest Green

#228b22 RGB 34, 139, 34

Sea Sea Blue

#006994 RGB 0, 105, 148

Track Racing Green | Shadow Gray

#41433a RGB 65, 67, 58

Aim Crimson Red

#990000 RGB 153, 0, 0

Snow Moonlit Snow

#ced2d7 RGB 206, 210, 215

Stadium Reflex Blue

#001489 RGB 0, 20, 137

Iconography

RAVSTASS Crest® Ravens occurs in many mythologies around the world, often with morbid themes which remind us of the inherit risks in extreme sports. Our Raven is a legacy from the founders heraldry tracing back to the reign of King Mathias Corvinus over 500 years ago. The return of the Raven from battles was taken to be a good omen. Upon landing on the castle gates, it brought in its beak and claws enemy artefacts messaging victory. Ravens have tremendous vocabularies and our open beak, denotes our role in messaging multi-sports. The empty claws denotes our economical use of resources as a not-for-profit association. The genus ‘Corvus’ is latin and whence King Corvinus was named. Ravens are found in almost every corner of the world. The Australian Raven is often mistaken for crows, reminding us of our role to educate, coach and encourage multi-sport pathways. Inhabiting Australia from coast to coast together with the Little Raven and Forest Raven we are reminded of our diverse membership. Our Ravens open wings symbolise the breadth of environments the Australian Raven spans and outlines our growth ambitions through introducing more members to new environments. The reflex blue and grey are artefacts of the university colour codes where the idea for RAVSTASS originated through volunteer club administration. The Raven being a highly intelligent bird is a preview into our mindset for the efficiency gains that multi-sports shared services can deliver. The Raven's right claw firmly planted is our first obligation to safely. The left claw in moment of leaving the post is synchronised with eyes looking forward, reminding us of the need to plan for success. The prevalence of black and white in the logo is reference to antient duality and more contemporarily with the chequer flag; inspiring us to our goals through competition. The gentle ascending slope connecting the wing tips, illustrates our patience to grow through developing emerging leaders. The tall lettering indicates our aims for vertical integration as being more worthy of our focus than merely a large membership. The equal height of the lettering emphasises our desire to focus evenly toward each division. The lettering is an acronym for our eight divisions denoting the environments in which we conduct our activities. RAVSTASS was conceptualised on the 26 Nov 2013 with the vision of bringing together these divisions into a single organisation. On 10 Apr 2015 the Foundation Meeting of the Association was held. The Association was duly Incorporated on 21 May 2015 with this crest. On 27 Feb 2024, the Crest was secured under a Certificate of Trade Mark Registration. RAVSTASS Stripe. The Multi-Coloured Stripe was added in 2025 as an enhancement of the Crest Lettering. The Strip colours represent each of the RAVSTASS Divisions: River (Ochre), Air (Sky Blue), Valley (Forest Green), Sea (Sea Blue), Track (Racing Green), Aim (Crimson Red), Snow (Moonlit Snow), Stadium (Reflex Blue). The colours are positioned horizontally to denote that regardless of activity, all our members are on an equal footing. The unbroken chain of colours, characterises our aims to bring forth opportunities for members to move seamlessly through otherwise unrelated disciplines.

Ravens Logo. Comrade Member, Nick Clancey, designed the entirety of the RAVSTASS Clothing and apparel range between 2016 and 2020. As a member of the RAVSTASS SA Masters Games (SAMG) Basketball team which won Gold in 2018, he envisaged a new uniform design dedicated to this team for future tournaments. The new design incorporated an evolution of the RAVSTASS Crest with an animated Raven. The dominant lettering is Ravens which aligns with how our teams are more commonly entered. The Raven is facing to the future, is squarely focused on the objective ahead with sharpened claws ready for competition. The blue feathers under the wing represent the eight (8) sporting divisions RAVSTASS manages. The high wings affirm our previous achievements and the beak reaching forward signals our future aspirations.

Descriptors

RAVSTASS not Ravstass
Multi-Sport not Multi Sport
www.ravstass.com not ravstass.com
RAVSTASS Ravens not RAVSTASS RAVENS
RAVSTASS Multi-Sport Association Inc not Multi Sport Inc
RAVSTASS is an Independent Multi-Sport Association not RAVSTASS is an Independent Association
River | Air | Valley | Sea | Track | Aim | Snow | Stadium not River / Air / Valley etc....

Fonts

HEADING 1 - Calibri Size 12 Bold Uppercase
Heading 2 - Calibri Size 11 Bold Initial Caps
Paragraphs - Calibri Size 11 Regular. Fully Justified

Signature Block

Name
Position | RAVSTASS
www.ravstass.com | ravstass@ravstass.com

Headers

Header Font - Calibri Size 10. Centred.

Footers

Footer Font - Calibri Size 10. Centred.
RAVSTASS | ABN 84 391 163 868 | www.ravstass.com | ravstass@ravstass.com

Facebook Messaging Threads

Title of Threads is important, in order to make them searchable by Division.
Method: Chat Info > Change chat name
Title Format: RAVSTASS Ravens League Grade | Division
Example: RAVSTASS Ravens EHBA B Men | Stadium Division

Nicknames can be used to identify leadership positions.
Method: Chat Info > Edit Nicknames
Nickname Format: First Name Last Name | Position
Example: Joe Bloggs | Captain
Key roles may have their access upgraded to 'Admin'.

Facebook Community Chats

Facebook Community Chats are nuanced to Messaging Chats. They appear in FB Messenger under 'Communities'.
White Circle Icon = No approval to join is required
Black Circle Icon = Admin approval is required

Access Levels behave slightly differently to FB Message Threads.
Admins = Elected Committee and Division Directors and have rights across all chats
Moderators = Have rights within the designated chat(s) only

Posters

Example Poster. Join RAVSTASS.

Sharing Content

| = Unique Post
> = Cross Share in this order

Imagery of Sports: Insta > FB Page
Imagery of Athletes: Insta > FB Page > Facebook Group
Imagery of Awards: Insta | FB Page (Album: Awards) > FB Group
Imagery of Team Achievements: Insta | FB Page (Album: Achievements) > FB Group

Videos (Short): TikTok | Insta
Videos (Long): YouTube | Vimeo | Insta

Events hosting: Create on FB Page > FB Group
Events supporting: Add to FB Page > FB Group

Employment with Externals: > LinkedIn Group
Employment with RAVSTASS: Create on LinkedIn Page > LinkedIn Group > FB Page > FB Group

Tagging Imagery

Title of Activity, Location STATE DD-DDMmmYYYY

@[event] @[location | region] @[council | shire]
Images 1-7 courtesy of @[photographer]
Images 8-9 courtesy of @[photographer]

#[relevant sport] #[relevant discipline]
@ravstass #ravstass